OG Mormon vloggers Madison and Kyler Fisher made it big by streaming their family life to the world. Childbirth, birthday parties, it seems nothing is off-limits. But years in, life in the public eye takes its toll.

After twins Ava and Alexis McClure go viral, parents Justin and Ami bet big on a new future for their family. But after quitting their corporate jobs to pursue social media full time, how far will they go to make it?

As more families enter the kid influencing space, competition reaches a fever pitch; aspiring YouTuber Daisy struggles to help her son Ethan stand out in a crowded space.