The Entrepreneurs travel to a NYC outdoor flea market, where they buy an item and then have to negotiate to upgrade that item into a higher-priced one.

The entrepreneurs are locked in a room, and must escape by solving a variety of puzzles, riddles, clues and tests.

The Elevator Pitch can make or break your company; the Entrepreneurs head to the One World Observatory at World Trade Center where they pitch their products to a top investor... while riding to the top of 102 floors.