The atelier's owner, Nanjo, teaches Mayuko about brand strategy. Mayuko helps her first customer and finds she has much more to learn about lingerie.

Nanjo pushes Mayuko to decide whether she wants in or out of the lingerie industry. A life-changing experience helps Mayuka grapple with the decision.

President Nanjo wants to expand into big department stores. Preserving the brand while growing fast creates many issues for a small business to solve.